π§Ύ Definition of Transactions
In CDP, Transactions refer to metrics recorded when a user reaches the purchase completion page.
β
This is specifically collected based on the 'purchase' event in Google Analytics (GA).
βοΈ Criteria for Differentiation: page_purpose vs event_name
The actual criterion used is: event_name = 'purchase'
This condition corresponds to the purchase completion event in GA,
and the Transactions metric reflects the number of sessions or users where this event occurs.
π Need the Exact Number of Orders?
Since Transactions are event-based (i.e., when reaching the purchase completion page),
there may be a difference between the Transactions count and the actual number of orders.
π For the most accurate order count, please refer to Magento order data,
which aggregates based on the number of completed payment orders.
π Alternatively, you can check transactions using the condition page_purpose = 'purchase'.