Dashboard Aggregation Method : Compare Session and Unique Visitor

• Unique Visitor: Aggregated based on User ID
• Session: Aggregated based on User ID + Session Time
• The dashboard data is aggregated by removing duplicates on a daily basis, and the daily data for the specified period is summed up. (GA aggregates data by removing duplicates for the specified period - More details)

Example) Aggregated based on D2C dashboard (aggregated based on daily basis)